IG TV is blowing up Instagram feeds across all genres. If you’re looking for that extra push to promote your YouTube channel, this is the right time to seize IG TV by the reins. Since this feature is relatively new to Instagram, the Instagram algorithm heavily promotes IG TV content to fuel the buzz. Which means, it’s easier for your content to be seen if you’re uploading it on IG TV!
1. If you want to get more in-depth into one of your YouTube videos, take the time to create a detailed IG TV how-to video with no time restraints. IG TV lets you upload anywhere between 1 – 60 minute videos. You no longer have to edit your content to make it fit the 1 minute Instagram post duration. Take advantage of this hike in video duration and unleash your unedited creative prowess.
https://www.instagram.com/tv/Bs8jNicDDDs/?igshid=1e88c6f9m8td6
2. Push out everything you weren’t able to fit into your YouTube videos. Make use of the extra footage, unseen snippets, bloopers, live stream recordings and other behind-the-scenes footage you couldn’t publish earlier.
https://www.instagram.com/tv/Bq-NZmDgxXu/?igshid=sp2py16rbl49
- Running out of content to post? Repurpose your old video content into exciting new snippets. Make listicles, top-tens or magazine-style news information vlogs.
https://www.instagram.com/tv/B32iRaBCHah/?igshid=1w2r10t7oruyt
- If you’re wondering how to bring in paid brand deals into your content, reserve your IG TV space to promote your YouTube sponsored content. Weave in interesting storylines with your sponsored content to make it look more organic and appealing.
https://www.instagram.com/tv/B2m3N1RAhNF/?igshid=t945ffzgeidp
- Create content exclusively for your Instagram audience on IG TV. Instagram may have a different set of viewers who don’t watch YouTube videos. You can get your Instagram viewers to watch your YouTube videos by creating IG TV content tailored to catch their interest. For example, you could create a whole new snippet series that sparks their interest and nudges them to head over to your YouTube channel to check out the rest of your videos.
https://www.instagram.com/tv/B32aSHMnn93/?igshid=1motzrhme71nq
Finally, don’t forget to post a short preview of your IG TV video on your post feed. The opportunities to promote your YouTube channel through IG TV are endless. Just pick a theme, experiment with content that works best for you and fire away!
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